I long for the days of the Old Navy 2004 winter campaign. Those commercials kept me from surfing from channel to channel. Don’t remember what I’m talking about?
During sophomore year, my best friend and I saw these commercials so much that we actually had each commercial memorized by the end of the week. That was some catchy advertising. That made me want to go to Old Navy. But this holiday season, something is missing.
There’s no pep. There’s no color. There’s no holiday cheer. What is there then? A mellow ad campaign that, though not terrible, is too emo for my tastes and quite frankly does not have me running for Old Navy. I miss my performance fleece!